We design and develop innovative products that stimulate, inspire and connect with the consumer. Our passion lies in creating new consumer products with a major impact on the competitive advantage of companies and their clients. A product engineering and industrial design service tailored to each project.

 

Our industrial designers and product engineers help companies to grow and gain a sustainable competitive advantage through product innovation. We transform ideas into innovative, profitable products that exceed consumer expectations.

 

Creative group dynamics and co-creation workshops enable us to analyse and pinpoint new business opportunities and select the best sales ideas, while also creating new profit-focussed business models based on the design, development and innovation of new products.

 

We approach conceptual design with forward-thinking guarantees and with the certainty of working only on ideas that represent the greatest benefits for our clients. "It's not just about doing something new or different, but doing something that people will love"

 

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We work across the board on corporate identity and company image, providing design and brand management services. Each brand should have its own personality and calls for a great communication plan.

 

At LÚCID we perform in-depth market research and analysis to create brands that link consumer aspirations with company goals.

 

We focus on enhancing the success of your business through branding, logo design, graphic design, custom packaging and the management of all communication aspects of your brand.

 

We maximise the scope of the brand in the media and convey all the values that make it unique and desirable.

 

"We convert communication needs into business opportunities"

 

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Design - driven Innovation allows companies to connect with their environment, act with agility and build solutions for the problems, needs and real desires of consumers, users or employees.

 

Our innovation methodology based on the principles of Design Thinking has allowed us to bring innovative products, services and high performance brands to the market. Through our innovation services, we make available to companies and organizations our experience and know-how in all areas in which innovation plays an important role.

 

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We help companies and organisations to grow and map out a future based on strategic design and market analysis while perfectly understanding the needs of your target audience. Through strategic and operational marketing, we create and position the brand and also design innovative and unique business models which listen to the market, add value and secure sustainable profits over time.

 

Our goal is to innovate in the business model and define a strategic design-based action plan that will make you grow financially, attain market leadership and better connect with your target audience.

 

Finding a new differential value that ensures a sustainable competitive advantage. Creating a new value proposition for the company that includes innovative variables on both a product and business front: models, segmentation, positioning, expansion or redefinition of services.

 

Co-creation workshops with the client to create or identify new and innovative designbased business models.

 

"Working with LÚCID is growth, market insight and consumer-focussed design".

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