We discovered the health habits of people with disabilities
CHALLENGE
CHALLENGE
Understanding the needs and barriers to healthcare access for people with disabilities
Deepening studies on the habits of people with disabilities to implement quality-of-life improvements while respecting personal and private aspects of their lives
PROCESS
Qualitative and quantitative research to establish a new theoretical framework
Our research activities were designed to gather maximum market knowledge, analyzing various business units and collecting insights on local market needs.
RESULT
Publication of the first report on emotions and needs of people with disabilities
This report provides DKV and organizations dedicated to healthcare with insights into how this demographic perceives their health, as well as their needs and desires for a more fulfilling quality of life.
